Brand Blunder #128: The North Face loses moral compass : The Brandthropologist
The North Face-plant: Turns out hacking Wikipedia isn't good native advertising
The North Face axes 'unethical' Wikipedia product placement campaign by Leo Burnett | The Drum
/cdn.vox-cdn.com/uploads/chorus_asset/file/16305984/Screen_Shot_2019_05_29_at_11.02.55_AM.png "North Face tried to scam Wikipedia to get its products to the top of Google search - The Verge")
North Face tried to scam Wikipedia to get its products to the top of Google search - The Verge
Egg on North Face: Wikipedia furious after glamp-wear giant swaps article pics for sneaky ad shots – and even brags about it in a video • The Register
/cdn.vox-cdn.com/uploads/chorus_asset/file/16310179/Screen_Shot_2019_05_30_at_4.12.57_PM.png "North Face apologizes after openly gloating about gaming Wikipedia for free advertising - The Verge")
North Face apologizes after openly gloating about gaming Wikipedia for free advertising - The Verge
/cdn.vox-cdn.com/uploads/chorus_image/image/64649512/bd47b82201.0.jpeg "The North Face 'hacked' Wikipedia to get free marketing, and the site's moderators are not happy about it - Deseret News")
The North Face 'hacked' Wikipedia to get free marketing, and the site's moderators are not happy about it - Deseret News
North Face criticised for replacing Wikipedia pics with branded shots | Wikipedia | The Guardian
The North Face Secretly Vandalized Wikipedia to Improve its Google Search Ranking
Guerilla-SEO: The North Face schmuggelte Werbebilder in Wikipedia
North Face Edited Wikipedia's Photos. Wikipedia Wasn't Happy. - The New York Times
The North Face used Wikipedia to climb to the top of Google search results | Ad Age
North Face Hacked Wikipedia for Promotion. Wikipedia Isn't Impressed. - InsideHook
Mike Dickison on Twitter: "So @thenorthface clumsily replaced Wikipedia photos with their own product-placement shots, then made a video about their clever "hacking". Dicks. https://t.co/AW9k4pBZdg… https://t.co/q8BWUq55js"
The North Face manipulated Wikipedia for free advertising
The North Face Apologizes For Wikipedia Marketing Stunt
The North Face Secretly Vandalized Wikipedia to Improve its Google Search Ranking
NORTH FACE WIKIPEDIA STUNT: UNRULY MARKETS DEMAND UNRULY MARKETING - Mechanica
The North Face apologizes after manipulating Wikipedia for its own gain
North Face Apologizes For Wikipedia Search Marketing Blunder 05/31/2019
Wikipedia Slams The North Face for 'Manipulating the Site' | GearJunkie
The North Face Comes Under Fire For Manipulating Wikipedia Pages For Marketing | Ubergizmo
Why The North Face manipulating Wikipedia confirms our darkest fears of advertising – Stand for Something
After touting Wikipedia image campaign, North Face quickly apologizes - PR Daily
The North Face flooded Wikipedia with product images to manipulate Google ranking: Digital Photography Review
Let's talk about The North Face defacing Wikipedia – Wikimedia Foundation
The North Face booed by SEO community after manipulating Google image search results
